Location: South and North façades of Joy City, Xidan, Xicheng District, Beijing
Media Type: LED
Quantity: 2 screens
Size: 8.96m (W) × 7.68m (H) × 2 = 138㎡
Display Hours: 10:00–22:00
Rate Card Price: ¥300,000 / week
Media Value:
Situated in Beijing’s Xidan commercial hub, one of the city’s most vibrant and trend-driven shopping districts, this media site is surrounded by major retail and business landmarks including Bank of China Headquarters, PICC Building, Minsheng Building, and Galeries Lafayette.
The dual LED screens face both a busy pedestrian overpass and high-traffic roads, ensuring maximum visibility. Their strategic placement allows coverage from two major angles of the Xidan core area, capturing a large and diverse flow of both pedestrians and vehicles — making it an ideal choice for high-impact brand exposure.
